who i’ve worked with

DIAGEO

HEINEKEN

CARLSBERG

OGILVY

KANTO

STRONGBOW

DIAGEO • HEINEKEN • CARLSBERG • OGILVY • KANTO • STRONGBOW •

recent work

Studio Kanto- Co-founder, Head of Sales and Marketing

Built an award-winning luxury brand from scratch. Led the sales and marketing plans and execution achieving 8.75x ROAS, international media acclaim, and high-value distribution partnerships in Europe and South Korea.

Completed exit earning 19% IRR.

Grew the business from £6 million to £10.5 million in revenue by optimizing the value management, negotiating aggressive growth plans, and implementing price increases with customers resulting in margin and market share expansion.

Led marketing and commercial planning to transform Kronenbourg 1664 into the #1 preferred import in Canada, delivering double-digit growth and increasing market share within the declining, saturated beer category. Responsible for 2 new creative platforms from brief to execution.

Led marketing and commercial planning for the growth brands within the Heineken portfolio, a joint venture between Molson Coors and Heineken, balancing both organizations' objectives and growing Strongbow into the #1 cider brand in the country.

more details

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